Loylogic is proud to be participating in Loyalty & Awards 2025, the annual conference organised by Global Flight that brings together loyalty leaders from across airlines, hotels, banks, booking platforms and technology providers. Taking place in Amsterdam from 20 to 22 October, the event is recognised as one of the most important gatherings for professionals shaping the future of customer loyalty and rewards.
Our team – Martin Smaerup, Rahul Mukkath and Gabi Kool – will be in attendance and available to discuss loyalty strategies, emerging technologies and new opportunities for collaboration.
Alongside the many opportunities to connect with peers, we are delighted to contribute to the official programme. Gabi will be joined on stage by Dr. Nceba Hene (PhD), Head of Loyalty and Rewards at African Bank, for an in-depth conversation about the challenges of building and optimising loyalty programmes in lower income markets. Their discussion will highlight how African Bank’s award-winning Audacious Rewards programme has balanced financial inclusion with meaningful customer engagement, while also providing broader insights into Africa’s fast-changing payment, rewards and loyalty landscape.
The wider conference agenda offers a rich mix of keynote sessions, expert panels and case studies covering loyalty innovation across sectors. Topics range from the use of artificial intelligence and digital platforms to enhance customer experience, to the role of partnerships in expanding programme value. Delegates will also hear from industry leaders on measuring performance and ROI, and gain inspiration from the winners of the Golden Loyalty Awards, which recognise excellence and innovation across the industry. Networking events, including one-to-one meetings and social gatherings, provide further opportunities to exchange ideas and forge new partnerships.
For those attending, the Loylogic team would be delighted to arrange meetings during the conference. Please feel free to contact us via our website to set up a time.
Loyalty & Awards 2025 takes place in Amsterdam from 20 to 22 October at the Mövenpick Hotel Amsterdam City Centre. Registration is now open and more information can be found on the official website.
